The Ullage Group

The Air at the Top of the Bottle

The Ullage Group header image 3

Occasionally Asked Questions

Q: What’s ullage?

A: It has several meanings: the air at the top of a bottle, the sediment at the bottom, deficiency, lack, the fumes in an engine. Used as a verb, it means “to replenish a drink.”

Q: How am I supposed to know that?

A: It’s in the dictionary.

Q: What, I’m supposed to use a dictionary?

A: It’s a painless procedure.

Q: What’s this all about, then?

A: We take ullage as the emblem of all things unorthodox, forgotten, unpopular, uncommercial, and marginal.

Q: Why do you hate the mainstream?

A: We don’t, in principle; in practice, we’d often like something else.

Q: Who’s in this thing?

A: These days, mostly Doug Skinner, Anthony Matt, and Lisa Hirschfield. Others drift in and out, as the spirit moves.

Q: This looks like fun, but fun in a way I’m not used to. I feel giddy and flushed.

A: Perhaps you’d better sit down. May we ullage you?